Premiere San Antonio is part of the Informa Markets Division of Informa PLC
This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
FAQ
GENERAL
Premiere San Antonio is located at Henry B. González Convention Center. 900 E Market St, San Antonio, TX 78205.
Sunday, September 28
Exhibit Floor Open 9:00a – 5:00p
Education Classes 9:00a – 5:00p
Monday, September 29
Exhibit Floor Open 9:00a – 4:00p
Education Classes 9:00a – 4:00p
Premiere has partnered with onPeak to provide you with hotel options for your trip to San Antonio at a reduced rate. Hotel booking link will be available closer to the show.
Premiere provides exclusive discounts with select airlines, including Delta and United Airlines. We also offer car rental discounts. For further details, please visit our dedicated travel page.
There are various food and beverage options available on-site, including the Premiere Café on the show floor. Please click here for additional dining options at the convention center.
Attendees and exhibitors receive discounts at select restaurants and attractions around San Antonio with their show credentials, as part of Visit San Antonio's "Show Your Badge" program.
All attendees, models, and exhibit staff must be at least 16 years of age or older to attend the show. If between the ages of 16 and 18, a waiver must be completed before entering the show.
Parking information can be found on the Henry B González Convention Center website here.
The convention center offers complimentary Wi-Fi in common areas only. If you require Wi-Fi in the exhibit halls, it is available for purchase through Smart City. Click here to order.
Pets are not allowed; however, services animals are permitted. In Texas, a service animal refers to a dog that is individually trained to perform tasks for individuals with disabilities.
For additional information on Texas’ law regarding service animals, please visit the state ADA service animal page.
Yes, wheelchairs are available for rent through our partner, Scootaround. Please note that they must be ordered in advance, as they are not provided directly by the convention center. The rental cost will be billed to you directly. For more details and to place an order, please visit Scootaround's website linked here.
Yes, you can leave the show floor and re-enter the show floor with your printed show badge. Please make sure you have a picture ID as you may be asked to show it along with your show badge.
You should always have your ID with your printed Show badge
Please contact one of our qualified Customer Experience Agents who will be happy to assist you! Please call 800-335-7469 or email [email protected].
FOR ATTENDEES
Premiere is open exclusively to members and students of the professional beauty industry. Verification of credentials is required for all attendees. Eligibility requirements can be found here.
Registration for Premiere San Antonio 2025 is now open!
Register Now >>
Please click HERE to view Premiere San Antonio 2025 show pass pricing.
PRO TIP: The earlier you purchase show passes the more you save!
A list of exhibiting brands will be released closer to the show.
Class descriptions and additional information can be found in our Show Preview, which will be available closer to the show.
Online registration is available throughout the duration of the show and show passes will be available day of. Prices do increase on show site, so we encourage attendees to purchase their show pass beforehand for the best deal! Workshops and competitions have limited capacity and are sold based on availability.
Yes, our registration team will be available on-site.
Educational sessions are free with the purchase of a show pass. Workshops are an additional fee.
Workshops can be added on when purchasing your show pass. Already purchased your show pass? Please contact our Customer Service team for further assistance.
You can register for competitions while purchasing your show pass. Already purchased your show pass? Please contact our Customer Service team for further assistance.
Additional competition information will be available closer to the show.
CE hour information can be found here.
Enter the show floor via the Main Lobby. Follow the education path towards the back of the hall. Take the escalator up to access the meeting level and all classrooms.
FOR EXHIBITORS
Sunday, September 28, 2025
Monday, September 29, 2025
More information on move-in and move-out hours will be available closer to the show.
A 50% non-refundable deposit is required with the contract.
Premiere has transitioned to printed Show Badges. You must have your printed show pass to set up on the show floor.
Premiere offers marketing and sponsorship opportunities to help increase brand awareness and direct traffic to your booth on-site. Please contact your sales manager for additional information.
Carpet is not included with your booth and can be ordered from Freeman, or you may bring your own. Drayage fees apply.
Electricity is not included in your booth rental but can be ordered through Freeman Electrical.
No, Wi-Fi is not included in your booth rental, but can be ordered from Smart City. Plese click here to order.
Yes, through CompuSystems, which allows you to scan attendee show passes and save registration data to your own leads database. Additional information on lead retrieval will be provided closer to the show – please reach out to your Customer Success Specialist for additional information.
Full time employees of the exhibiting company can set up their own booth.
Exhibitors may unload their own vehicles provided they do not use any material handling equipment such as forklifts, pallet jacks, flatbeds, etc.
A booth confirmation will be emailed to you 60 days prior to the show. If you do not receive a confirmation, please contact our Exhibitor Service Lead at 680-230-1265.
You will receive a “Registration Open” email from our trusted registration partner, CompuSystems, where a username and a link to register will be emailed to you 30 days prior to the show.
A designated self-unloading area will be provided. Instructions will be published in the service manual.
All exhibitors are responsible for hiring their own models. A list of available modeling agencies can be found in our Services Kit.
FOR EDUCATORS
Premiere has transitioned to printed Show Badges. You must have your printed show pass to set up on the show floor.
To provide attendees with the following:
Content that is forward-thinking, relevant, and actionable
Emerging trends, concepts, solutions, and best practices that may be immediately implemented
Knowledge to develop growth initiatives and become a catalyst for innovation
Beauty industry professionals and exhibitors are eligible to present an education session. However, the Premiere team will consider proven experts operating from outside the beauty industry on a case-by-case basis. For questions about eligibility, please contact [email protected].
Speaker applications for Premiere San Antonio 2024 are now closed.
When applying, you will need to provide the following information:
Contact details including name, job title, company affiliation, mailing address, email address, and telephone number.
Brief bio in paragraph format
Session title
Five learning objectives that will explain what you are looking to deliver to attendees
Past speaking experience
Premiere has provided promotional graphics for educators to utilize. Assets and additional information can be found in our educator marketing kit.
Education sessions are limited to a maximum of two co-presenters. Panel discussions can accommodate up to three panelists, plus a moderator.
Each speaker is provided with three staff badges, one 60-minute classroom presentation time, and basic audio visual (screen and a/v stand).
Most education sessions and panel discussions at Premiere are not recorded.
Speakers are encouraged to provide approved handout materials to attendees. Speakers may distribute hard copies in the sessions at their own expense.
Sales are not allowed in the session rooms. DVDS and education books may be sold at the discretion of Premiere.
Copyright © 2025. All rights reserved. USA Beauty, LLC